TL;DR: Digital Ministry News Recap 

• Church Tech Today: Church texting terms.

• Brady Shearer: New rules for church announcements.

• Church Tech Today: Christmas planning in August.

• Biblical Leadership: Do you speak guest?

Church Texting Terms

Church Tech Today shares “Church Texting Terms Every Pastor and Church Communications Director Should Know” (5-minute read), a glossary of essential terms like SMS, MMS, text blast, opt-in/opt-out, TCPA, short code, and 10DLC. It explains how each applies in church communications, helping pastors and communication leaders improve compliance, engagement, and outreach with members, visitors, and volunteers.

New Rules For Church Announcements

Brady Shearer from Pro Church Tools shares "The New Rules For Church Announcements" (13-minute watch), introducing "sprinkle promos" as a strategy to integrate promotional messages into valuable, engaging content. It outlines three core principles—respecting the "no promo code" rule, earning attention first, and using unlimited sprinkle promos—and provides four specific formulas: Carousels, Skit Reels, Poll Precursors, and The Handoff. These strategies help increase event sign-ups and church engagement without negatively impacting content performance.

Christmas Planning in August?

Church Tech Today shares “The Churches That Win Christmas Start in August” (5-minute read), featuring tips from 11 church leaders in response to the question, “What’s the 1 thing churches should focus on RIGHT NOW to create their best Christmas ever?” Advice includes starting early, designing community-focused events, clarifying your mission, and aligning volunteer teams. Leaders stress that intentional planning now leads to meaningful outreach and transformative worship experiences.

Do You Speak “Guest”?

ICYMI: Biblical Leadership shares “Do you speak ‘guest’? Learning to speak community lingo” (3-minute read), offering five tips to help churches drop insider jargon and use guest-friendly language. Tips include auditing communication, simplifying signage, training volunteers, refining websites, and crafting clear messaging to better welcome first-time guests.

Closing

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Disclosures

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